This May, hundreds of children’s clubs, classes and activities all around the UK are once again joining forces for the 2nd Children’s Activities Week. The aim of this week is to raise awareness and funds for the incredible work of Caudwell Children. Furthermore, 20% of all money raised will also go to the Children’s Activities Association.

The planning for this national event started last Autumn. And with just a few weeks to go until take-off, it’s exciting to see the plans starting to come together!

Stronger together

What makes this week unique is that it unites a whole industry sector – one that’s so vitally important to us and our children.

Children’s Activities Week shines a light on the many benefits these activities bring to the lives of parents/carers and children. Activities that help kids (and their grown-ups!) stay healthy, fit and happy. And all while raising vital funds to help Caudwell Children change the future for children with autism.

One of the driving forces behind this event has been a group of ‘hero providers’. These businesses have not only committed  to taking part and raising funds, but also to making some serious social noise about the week. They’re determined to help raise awareness of what is now set to be an annual event in the children’s activities sector calendar!

Getting on board

So following my previous experience with the Water Babies Splashathon, and the insights I’ve gained over many years in the children’s activities sector, I was delighted to be invited to get on board with this very special event.

I’ve devised and implemented an email marketing programme. And I’ve also developed a comprehensive fundraising information pack that gives the low-down on everything needed to make the week a soaring success.

There’s still lots to do, and just a few short weeks to do it in. But I can’t wait for Children’s Activities Week to come around now and see everyone’s hard work pay off!

You can keep up with all the fun & fundraising updates by following the hashtags #WatchMeFly and #CAW2019 across Facebook, Instagram & Twitter.