Blowing my
own trumpet

Water Babies

Don’t let the fact that Helen is a gentle, softly-spoken soul give you the wrong impression. Underneath that quiet exterior there’s a will of iron and a fearsome determination.

She’s also highly intelligent. One of the things I remember most about working with her is that when she spoke, everyone listened.

She’s a skilled copywriter – able to mimic the tone and pitch of any company she’s writing for; and, having worked for many years in small (but high profile) marketing and PR departments, is equally knowledgeable in other areas. Visual identity, brand guidelines, production of marketing materials, fundraising on a £million scale, website management… The list is, frankly, endless. All enhanced by her keen eye for detail, meaning she’s always fully ‘on brand’ and quietly makes sure everyone else is too.

Tommy's

Helen understood the clear link between what matters to Water Babies clients and franchises, and the benefits that the corporate brand could derive from working together on a joint event called Splashathon, which has now become one of the UK’s top 25 fundraising events.

Working with 50 franchises and over 42,000 participants Helen devised a range of communications pieces, both network and client-facing, across various channels that included social media, email marketing, promotional material and PR.

This contributed to over £1m being raised in 2017 and almost 450 pieces of media coverage, including national press and TV coverage on ITV’s “Loose Women”.

DramEd

Helen helped me refine and communicate my message, concept and brand across a number of my platforms including website, brochures and email marketing.

She listened to me as I shared my vision and attempted to get out what I wanted to say to my audience, and then she packaged it up in an audience- and SEO-friendly manner.

My favourite sentence of Helen’s was “leave it with me” because I did - and she came back with a plan and content that went above and beyond my expectations.

She really knows her stuff when it comes to marketing, and I would definitely recommend Helen to lead your marketing team!

Caudwell Children

With thousands of stakeholders requiring different information and messaging, effective communication was key in the successful delivery of Children’s Activities Week.

Throughout the campaign Helen’s industry insight, copywriting and marketing skills proved vital in ensuring we inspired people all over the UK to come together and participate in the fundraising activity.

With excellent attention to detail and a passion for effective communication, Helen was a pleasure to work with and a valued member of the team.

What's On 4 kids

Helen has been a pleasure to work with over the past 9 months, providing expertise and advice alongside nuts and bolts content, all delivered on time and very efficiently.

Helen worked brilliantly as part of our multi-organisation and virtual team. Also of note was her ability to adapt to changes and issues that cropped up, quietly and effectively without any drama.

I have absolutely no hesitation in recommending Helen.

ThinkSmart Software

Everyone needs a Helen!

The marketing world is vast and often overwhelming. You need to be able to trust the advice, agree with the ideas and enjoy working on exciting new projects.

Helen was exactly what we needed at ThinkSmart and has been an incredible asset to us for the past 5 years. She listens to clients and provides them with everything they could possibly need.

SMEs need regular guidance, plenty of support and someone that fully understands the sector they work within. For us, there was nobody else with the knowledge of our sector and that was as affordable as Helen.

She has taken the ThinkSmart marketing to a whole new level and we will be forever grateful.

I could not recommend Helen enough.

Little Voices

I wanted someone that could just 'get it', that I could trust implicitly, and who would ensure our national and local strategy and implementation was en pointe.

I chose Helen to help me because I knew that she had the experience and passion we needed. I knew her attention to detail was impeccable, and that she could bring my words and vision to life.

Since working with Helen, we now have the marketing mix just right both for franchise acquisition and for recruiting schools and families.

I could not cope without her. She is the detailed eye and expertise that I don't have, and she makes things happen.
She’s reliable, trusted and a valued member of our Little Voices family.

Helen is amazing. I know that she listens, and when I throw ideas at her, will come back to me with a plan that’s considered and well thought through. This is invaluable to me and our business.

Cannot wait for many more years of working together.

Cricket tots

We were keen to find someone who knew the children’s activities sector, and we knew Helen would be able to ‘get us’ and what Cricket tots needed.

Whilst we are a franchise business there is a need to understand the local marketing need plus the Head Office marketing need, and Helen ticks both boxes seamlessly.

What I absolutely love about working with Helen is that she is able to second guess what we need as a company.
I don’t need to spend hours on the phone with Helen discussing objectives and running through absolutely every minor detail. In fact, anything and everything we ask Helen to assist with is done and available already – it is like Helen has a sixth sense and just gets on with it. Brilliant!

I also value Helen’s approach, which is calm and never demanding.

Thank you Helen, for being part of our Cricket tots family.

BilinguaSing

We were looking for someone to help our kid’s languages franchise network, BilinguaSing, to have a complete brand overhaul and up our game in the children's activities market. Enter Helen - a branding & marketing powerhouse with an amazing track record in the industry and, let's say, she didn't disappoint!

Committed to her clients, Helen goes above and beyond in all she does. She is thoughtful and kind, a real pleasure to work with. She was a rock during a challenging but pivotal time in our brand development and I am so grateful to have found her. She is the real deal!!

If you're in the kids’ activities business, don't hesitate to work with her!

babyballet

Working with Helen is always such a pleasure. Her knowledge and experience of working with children’s activities providers is unmatched, meaning you always have the confidence you’re in safe hands.

But to me, what sets Helen apart is her ability to emulate the individual so that nothing ever sounds generic and always like a real person. She has a brilliant way of getting to know you, your nuances, what you want and how you want to sound teamed with impeccable attention to detail and genuine kindness and care. And she’s also pretty good at a tight deadline…!!

Thank you for being the best at what you do Helen!

Kiddy Cook

Helen is an absolute star!

Not only is she an expert eye who looks over my work, she’s someone I trust to review my marketing to include my website, social media channels and copywriting.

Helen is quick to respond, great value for money and she’s always on hand to provide valuable insights that can be easily implemented to increase conversion rates. Thanks Helen!

Phonics Bear

Helen is a true professional, she has so much passion for the Children’s Activities Industry and is such a well of experience and expertise.

She helped us with many things, from SEO on our website to our email marketing strategy.

She always goes above what is expected, so if you are struggling with any element of your marketing strategy, I would thoroughly recommend you give Helen a call.

Children’s Franchise Enterprise

Working with Helen has been an absolute pleasure.

She has provided website and newsletter content with flair and imagination.

Helen’s calm and professional manner immediately reassured me that I was in very safe hands and the quality of her work speaks for itself.

I can't recommend Helen highly enough.

ThinkSmart Software

"Everyone needs a Helen in their lives" is just one of my favourite quotes about Helen that I use all the time!

We've worked together now for 4 years and I honestly could not do work without Helen and her magic wand!

Helen's knowledge gained from a significant, successful marketing career (with some big players) in the children's activity sector is second to none, she seriously knows her stuff. That coupled with the ability to create a kick ass marketing strategy, the most magical copy writing skills, professional, personable, fun approach and the ability to really take the time to get to know her clients catapults her into another league.

Another quote of mine "Helen knows me better than me" which is a talent in itself. How do you get into someone's brain and understand what it is they are trying to say or how they would like to be heard is beyond me? But she delivers every time!

If you are looking for a marketing expert to catapult you into another league trust me look no further!

Club Hub UK

Helen does a lot of marketing through her Memory Marketing business for lots of the children’s activity providers that I work with.

She is always quick to answer emails and get back to you which helps hugely with the promotions and advertising I do for them.

Helen is always looking for the best marketing options for her clients and I look forward to working with her for many more years to come.